Response Handling

Efficient and professional handling of mailing or promotional campaign responses is of paramount importance. Customers want a speedy turnaround, whether they have placed an order, applied to open an account or requested a brochure.

Also highly important is capturing data from the responses and using it to keep your database up to date and your customers happy with the way you keep in touch with them.

CMS Limited applies expert systems to provide the following services:

• Data capture: receiving, processing, measuring and logging of responses and data
• Order fulfilment: storage and distribution of literature and stock

We have specialist systems in place to handle replies from all your promotional drives such as direct response advertising campaigns, coupon or on-pack promotions, exhibitions and mailing campaigns.

We also provide specialist response handling and scrutineer services for our Election Administration clients.

We can record and process responses on a daily basis from:

• Surveys and questionnaires
• Event invitations
• Response cards and coupons
• Voucher redemptions
• Order forms
• Account Applications
• Membership and subscription renewals
• Competitions and prize draws
• Mailing returns: addressee gone away, etc.
• Requests for updates to contact details and preferences

CMS Limited can save your business valuable time and money by reporting on and handling the responses to all your promotional drives and transactional mailing campaigns. Contact us or get a quote today!

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